NBA League Pass

Google Web Designer ad

Designed digital ads using Google Web Designer to engage clients managing the NBA League Pass account in the APAC region.

Developed two digital ads to drive user interaction. The first is a discovery ad aimed at encouraging users to complete a survey. Upon clicking, users are retargeted with an in-banner video ad to drive hype toward subscribership and the NBA Finals. Each ad features consistent branding, messaging, and a “Try Free” button, aligned with the overall messaging on the NBA League Pass website.

Components of this project

  1. Research and establish design language, imagery, and fonts that were taken from previous NBA ads and the NBA League Pass website
  2. Create ads using reference material
  3. Refine and elevate ads

Please ensure ad blockers are turned off to view the ad

Please note that the ads do not click out intentionally